Creating new paths in tourism where people, insights, and digital solutions meet…

Our expertise

  • We map tourism through qualitative analysis of guests, processes, and experiences – delivering insights, learning, and optimization

    Analysis & Mapping

    Where are the real opportunities in your tourism business?
    We map your operations, analyze guest needs, and uncover untapped potential, giving you a clear understanding of where to focus for maximum impact.

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  • A woman with blonde hair in a dress and white high heels is standing in front of a painting in an art gallery, looking at it.

    Solo Travel Expertise

    Looking to understand the growing solo travel segment?
    We offer insights and strategies that help you design experiences, products, and communication tailored to tomorrow’s independent traveler.

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  • White and red striped lighthouse on a grassy hill against an overcast sky.

    Advisory & Optimization

    Looking to turn insights into action?
    We provide expert guidance to optimize processes, drive innovation, and implement digital solutions, helping your business grow smarter and more efficiently.

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Wooden pathway leading to the beach, surrounded by green shrubs and plants, with the ocean in the background under a cloudy sky.

Analysis & Mapping

Behind every strong strategy lies a deep understanding of people and connections.
We believe that true development is not only found in numbers and statistics – but in the patterns, stories, and voices that tie everything together.

With a background in sociology and anthropology, we work with curiosity and precision to uncover what is otherwise hard to see.
We help you look beyond the obvious and discover new opportunities through analysis, mapping, and insights into both people and markets.

Our services include:

  • Mapping customer journeys and experiences – through the guest’s eyes

  • Analysis of trends shaping the future of tourism

  • Stakeholder and partner analyses

  • Workshops and co-creation processes to build shared direction

  • Insight reports that transform data into actionable strategies

By connecting the dots, we reveal new perspectives – and that is where the strongest ideas are born.

Unique expertise in solo travelers as a target group – from memooners to adventurers. We provide in-depth understanding of their motivations and needs to help you design relevant products and experiences.

Solo Travel Development

Solo travel is one of the fastest-growing trends – and a market with huge potential. We help destinations, hotels, restaurants, and attractions understand and meet the needs of solo travelers, ensuring they feel welcome, safe, and inspired.

We look at the entire experience – from service and hospitality to physical spaces, communication, events, and marketing – and identify where your business can become even more attractive to solo guests.

Our services include:

  • Guidance on enhancing hospitality and service for solo travelers

  • Reviews of facilities with a focus on safety and accessibility

  • Concepts for events and activities that foster connection and community

  • Marketing and communication strategies tailored to solo travelers

  • Insights into the trends shaping the future of solo travel

With in-depth knowledge of solo travel and hands-on experience, we help you attract and retain a growing audience that travels more and seeks meaningful experiences.

Tourism analysis and mapping with focus on target groups, processes, and optimization. MeMoon Consulting delivers qualitative insights to strengthen destination and tourism development.

Advisory & Optimization

How do you turn insights into action?
We help you move from ideas to implementation through targeted advisory and optimization of both processes and solutions.

With a strong background in innovation, project management, and technology transfer, we bridge the gap between technical and non-technical. We identify where the need is – and where there is potential to optimize resources, time, and budget – without compromising quality.

Our services include:

  • Process optimization and workflow development

  • Implementation of new digital solutions

  • Technology transfer from idea to practice

  • Facilitation of innovation projects and collaborations

  • Strategic advisory on development and growth

We guide you to work smarter, not harder – and ensure that new solutions are firmly anchored within your organization to create lasting value.